Is Your Website in an Undesirable Neighborhood?
Where’s your website hanging out these days? If you’re in Google’s number one or two spot for your search term, no need to read any further. But if you’re at the bottom of page one, or (gasp!) even lower, sorry to tell you this, but you’re in a bad neighborhood.
Effective SEO business copywriting is crucial in today’s market:
- 4 in 5 consumers conduct local searches on search engines – 88% on Smartphones, 84% on computer/tablet (courtesy: Google)
- The average B2B website gets 40% or more of all visits from organic search, and 81% of B2B purchase cycles begin with a web search (courtesy: webbiquity)
But if you’re not at the top of the rankings, you might as well not bother…
“While the top Google listing still gets about a third of all clicks, the organic results earning the 2nd, 3rd, and 4th spot now receive the other 63% of clicks, leaving only 4% of clicks for anything lower.” (Business 2 Community)
Your website should be your most valuable asset.
If it’s hanging out with the wrong crowd on the wrong page, you need to do more than spruce it up a little bit. It needs a massive overhaul.
Every page of your site should be search engine optimized.
SEO business copywriting involves writing exact forms of title tags, headlines and meta data. The right number of keywords needs to be included to get the attention of Google bots, all the while keeping the text readable for your human readers.
At The Business Copywriters we are fully trained (and quite lethal) in the art of SEO copywriting. We can give your website the complete overhaul it needs. Alternatively, we can write you a few extra pages or posts to help get you out of that sketchy neighborhood.
Contact us – give us a link to your site, and we’ll give you our honest opinion along with a quote.